Paul Kiesche Design uses a four step process of Discover, Design, Develop and Deploy to get your company to the next level. Our clients can expect to be involved and informed throughout every step of the project with our secure extranet and lucid project management. You will have access to the project schedule, creative brief, research, designs, printing schedule, changes and more. This keeps you up-to-date and in-the-know at all times.
Discovery - In discovery we assess your company, your company's needs, and your target market. We define the needs of the project and establish clear marketing strategies. For interactive projects, we create comprehensible information architecture, helping us define the specifications for the project, user flow, space allocation, accessibility, and more. We work within your budget constraints and branding guidelines, while still offering unparalleled design and concepts. Planning is the most important element in creating your marketing or website. Any successful project is 75% planning and 25% execution.
Design - In the Design stage, we apply our artistic vision to the project. We create unique innovative designs, while remaining appropriate for your needs and goals. We view the project as artists, but from the perspective of the client, the target audience and the public. We use any medium necessary, enhancing your piece with custom illustrations, photography, animations, and more.
Development - The Development stage allows us to build the piece, essentially producing the project. We use the latest technology available, offering seamless, functional, and cutting edge programming and printing. After we attain client approval, it's tested and retested to ensure accurate and flawless fabrication. For print projects, your piece is then printed using the highest quality printing available.
Deployment - The final stage of Deployment involves revealing your project to your target audience. For interactive projects, this is when we make your site live to the world and start focusing on delivering traffic to your site. For print projects, Deployment involves delivering or mailing your print piece. We'll track the results of your communications using the latest technology, showing what works and why. In conclusion, we proudly announce your company's new image or product to the world.
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